It would be silly wanting to build my own word processor to compete with Word. That one is a no brainer off-the-shelf solution I would buy any day of the week. There are other instances when building software is not only a good idea, but it is crucial for the survival...
You’ve heard it before: You should shop local! But why? Surely it can’t make THAT big of a difference. Right? Wrong! Here are 10 reasons you should shop local whenever you can. Spending money at local businesses helps keep the money local. As in, the money you spend...
5 Ways to Tell You’re a younger company. Or a new start-up. Or you’ve been around for 150 years. You have an okay website (or no website) and you stay active on social media (or you avoid it because you find it scary). No matter how new, big, or active online you are...
We’ve all experienced the freemium model, but probably just didn’t know the name of it. At least I didn’t. This model occurs when users of an app or other business have access to and use basic features and can receive higher functionality and features for a monthly...
Every day, every month, every year, the advent of some new technology or product changes the game for businesses. Offering software as a service changed the game when it was first introduced and continues to have an impact today. Software as a service (SaaS) is “a...
